What is Occam’s Razor and How Can It Help Your Business?

State a problem in basic terms and seek the most straightforward solution.

Today’s post is based on a principle known as Occam’s Razor. This principle will expand what has been previously posted here about how to simplify your processes and thus reduce costs and errors in your business. Originating in the 14th Century, Occam’s Razor states the following:

“With any problem or goal, the simplest and most direct explanation or method is usually the best and most effective.”

Stated differently, state a problem in basic terms and seek the most straightforward solution.

This is also true of goals. Define the goal and make the most direct path towards it.

Problem solving is common in business. You might spend a lot of your week focusing on resolving issues. Previously I blogged about Mindstorming and how to solve problems with that process. This can simplify problem solving through clarity on simple and actionable solutions.

With goal setting, a common and simple acronym is GOSPA. Goals, Objectives, Strategies, Plans, and Actions. If you are struggling with complexity, explore these further:

Goals – have you applied the SMART principle?

Objectives – also need to be SMART so they are clear with defined milestones.

Strategies – This is where your objective meets the HOW? Want more leads? How will you reach them? The best strategy will meet three criteria: First it will be easy to define and execute. Second it will be based on skills and resources that you have. And third, it will be practical.

Plan – This is tactical. If you know HOW you will reach your leads, plan through the list of activities that are required to actually get there.

Action – Start. Now. Today. Move your plan forward.

Want to learn more? Let’s connect.


Adapted from “Effectiveness 2.10 Simplification Part 2” by FocalPoint Coaching and Training Excellence, Copyright 2018, by Brian Tracy and Campbell Fraser. Reprinted with permission.

Julie Entwistle MBA, BSc (OT), BSc.

Julie Entwistle is an ICF Associate Certified Coach who works with business owners and professional service providers.

Julie helps her clients by building their business YOU - confidence so they can run, grow, and develop legacy practices that are focused and optimally successful. Julie knows that when professional service businesses do better, their clients also benefit. She knows this because she was one! Prior to becoming a coach, Julie was an independent owner of her own healthcare business before successfully merging, growing, and selling the practice. As an owner Julie had her own business coach, and this was a key element in her success.

Academically, Julie has degrees in Health Studies and Gerontology and Health Science (Occupational Therapy) from the University of Waterloo and McMaster, respectively, and an MBA from Wilfrid Laurier. She attended Queens University as a part-time Doctorate student prior to discontinuing her studies in 2023. Julie is also a Chartered Director and has Board and governance experience.

Julie grew up in a franchise family, so business is in her DNA. She has raised four daughters who are off writing their own stories as young adults. Julie is active and fit with a black belt in Karate, a competitive golf game, and enjoys many other sports. She believes in authenticity, showing kindness to all living things, and is happiest when helping others to build their own wealth and wellness.

Find Julie on LinkedIn at: linkedin.com/in/julieentwistle

https://www.businessyou.ca
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