Unveiling 'The Responsibility Ethic': The Fantastic Four Goals

Written By Julie Entwistle MBA, BSc (OT), BSc.

I am enjoying the chapter on Taking Responsibility for your Goals and wanted to share a few key messages here.

The chapter discusses the research of Tim Kasser and Richard M. Ryan where they have spent their careers studying the link between materialism and well-being.

The Toxic Three

Kasser and Ryan cite the three most TOXIC personal goals:

  1. Money

  2. Status

  3. Physical Beauty

Wow, social media is not helping us here!

Instead of the TOXIC THREE, Kasser and Ryan promote the FANTASTIC FOUR. These are goal areas that link to actual well-being.

The Fantastic Four

The first one resonates with work (or volunteering):

1. Community Value: "the highest form of community service is good business. How can you use your vocation to make a difference in the world? What can you do that will effectively serve more people? Where can you serve the community that will give you positive return on energy?" (page 41).

The other three resonate with work and life:

2. Health and Wellness: how can small changes lean you into wellness?

3. Authentic Relationships: are you bringing you best self to the five most important relationships in your life?

4. Self-Awareness: how can you be more, well, YOU?

Not surprisingly, I see everyday how all of these FANTASTIC FOUR are intertwined.

Business coaching can address them all. Keep that in mind if you see gaps between your goals and your outcomes.

Julie Entwistle MBA, BSc (OT), BSc.

Julie Entwistle is an ICF Associate Certified Coach who works with business owners and professional service providers.

Julie helps her clients by building their business YOU - confidence so they can run, grow, and develop legacy practices that are focused and optimally successful. Julie knows that when professional service businesses do better, their clients also benefit. She knows this because she was one! Prior to becoming a coach, Julie was an independent owner of her own healthcare business before successfully merging, growing, and selling the practice. As an owner Julie had her own business coach, and this was a key element in her success.

Academically, Julie has degrees in Health Studies and Gerontology and Health Science (Occupational Therapy) from the University of Waterloo and McMaster, respectively, and an MBA from Wilfrid Laurier. She attended Queens University as a part-time Doctorate student prior to discontinuing her studies in 2023. Julie is also a Chartered Director and has Board and governance experience.

Julie grew up in a franchise family, so business is in her DNA. She has raised four daughters who are off writing their own stories as young adults. Julie is active and fit with a black belt in Karate, a competitive golf game, and enjoys many other sports. She believes in authenticity, showing kindness to all living things, and is happiest when helping others to build their own wealth and wellness.

Find Julie on LinkedIn at: linkedin.com/in/julieentwistle

https://www.businessyou.ca
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